[et_pb_section fb_built=”1″ _builder_version=”3.23.3″][et_pb_row _builder_version=”3.25″][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_post_title author=”off” date=”off” featured_image=”off” _builder_version=”3.29.3″ title_font=”Nunito Sans|800|||||||” title_font_size=”34px” title_letter_spacing=”-1px” meta_font=”Nunito Sans|300|||||||” text_orientation=”center”][/et_pb_post_title][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.29.3″ width=”1200px” width_tablet=”90%” width_phone=”90%” width_last_edited=”on|desktop” max_width=”1200px”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_video src=”https://www.youtube.com/watch?v=_1co-OYyLpQ” image_src=”https://oficina.ci/wp-content/uploads/2019/10/capa-video-1.jpg” thumbnail_overlay_color=”rgba(0,0,0,0.6)” _builder_version=”3.29.3″ custom_margin=”||11px|||”][/et_pb_video][et_pb_text _builder_version=”3.29.3″ text_font=”Nunito Sans|600|||||||” header_font=”Nunito Sans|700|||||||” custom_margin=”0px||-4px||false|false” custom_padding=”0px||||false|false”]
Vídeo conceito: um dos muitos da campanha.
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”2″ _builder_version=”3.29.3″ width=”800px” width_tablet=”” width_phone=”90%” width_last_edited=”on|phone” max_width=”90%”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.0.2″ text_font=”Nunito Sans||||||||”]
Recorde de público. Recorde de exposição. Recorde de engajamento. Foi batendo recorde atrás de recorde que transformamos a imagem do maior evento de motociclismo da América Latina. O Brasília Capital Moto Week constrói, no coração do Brasil, todos os anos, uma verdadeira cidade da moto, com lojas, parque de diversão, diversos ambientes, shows diários, ações sociais e ambientais, hospedagem, praças de alimentação, cinema e muitas atrações.
Durante os 10 dias de evento, motociclistas de todo o Brasil e do mundo ocupam essa cidade e enchem as ruas da cidade de motos e muito rock´n roll. Com uma estratégia de comunicação integrada que perpassou imprensa, redes sociais, influenciadores, SAC 2.0, captação de patrocínios, site e mídia online, mostramos a grandeza e a diversidade do evento para todos os públicos de interesse, ainda que com uma segmentação clara: motociclismo. Trabalhamos intensamente e conseguimos excelentes resultados, parcerias e, com isso, catapultamos a imagem do evento. Agora, o Brasília Capital Moto Week passou a marcha. É reconhecido como um FESTIVAL.
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.29.3″ background_color=”#353535″][et_pb_row _builder_version=”3.29.3″ width_tablet=”” width_phone=”90%” width_last_edited=”on|phone” max_width=”90%”][et_pb_column type=”4_4″ _builder_version=”3.29.3″][et_pb_text _builder_version=”3.29.3″ header_font=”Nunito Sans|800|||||||” header_text_color=”#ffffff” header_letter_spacing=”-1px” custom_margin=”||-2px|||”]
Comunicação integrada
[/et_pb_text][dica_divi_carousel advanced_effect=”1″ _builder_version=”3.29.3″][/dica_divi_carousel][/et_pb_column][/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”2″ _builder_version=”3.29.3″ width=”95%” width_tablet=”90%” width_phone=”90%” width_last_edited=”on|tablet” max_width=”90%”][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.29.3″ text_font=”Nunito Sans||||||||” background_color=”#ffffff” custom_padding=”40px|40px|40px|40px|false|false”]
Criamos um conceito para nortear a nossa comunicação nas redes sociais, na imprensa e para prospects. Um evento que recebe gente jovem, gente experiente, homem, mulher, tatuado, sem tatuagem é “Um evento para tod💀s”.
[/et_pb_text][et_pb_video src=”https://www.youtube.com/watch?v=6c3X3AfNsrM” image_src=”//i.ytimg.com/vi/6c3X3AfNsrM/hqdefault.jpg” thumbnail_overlay_color=”rgba(0,0,0,0.6)” _builder_version=”3.29.3″ custom_margin=”||10px|||”][/et_pb_video][et_pb_text _builder_version=”3.29.3″ text_font=”Nunito Sans||||||||” text_text_color=”#ffffff” background_enable_color=”off” custom_margin=”0px||||false|false” custom_padding=”0px|0px|0px|0px|false|false”]
Clipe da música “A vida que eu quero”, vencedora do concurso que escolheu a canção tema do evento
[/et_pb_text][et_pb_number_counter title=”Pessoas passaram pelo evento” number=”710.000″ percent_sign=”off” _builder_version=”3.29.3″ title_text_color=”#000000″ number_font=”Nunito Sans|900|||||||” number_text_color=”#4c365a” background_color=”#ffffff” custom_padding=”30px||30px||false|false” number_font_size_tablet=”” number_font_size_phone=”48px” number_font_size_last_edited=”on|desktop”][/et_pb_number_counter][et_pb_text _builder_version=”3.29.3″ text_font=”Nunito Sans||||||||” background_color=”#ffffff” custom_padding=”40px|40px|40px|40px|false|false”]
Destrinchamos a diversidade do evento nas redes sociais evidenciando a presença de mulheres, crianças, pessoas de diversas idades e estilos, por meio de cards, vídeos, fotos e interações. Dava praticamente pra se sentir no evento só de rolar a timeline do Instagram. Além de contas no Facebook, YouTube e Instagram, já existentes, incluímos o Twitter – para cobertura e divulgação de matérias -, o LinkedIn – para aproximação com marcas -, o Spotify – para gerar identificação com as músicas que rolam no evento -, e conteúdo para Whatsapp – para circular entre grupos de motociclistas.
[/et_pb_text][/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_video src=”https://www.youtube.com/watch?v=hCvIqcIywNQ” image_src=”https://oficina.ci/wp-content/uploads/2019/10/capa-dia-1.jpg” thumbnail_overlay_color=”rgba(0,0,0,0.6)” _builder_version=”3.29.3″ custom_margin=”||10px|||”][/et_pb_video][et_pb_text _builder_version=”3.29.3″ text_font=”Nunito Sans||||||||” text_text_color=”#ffffff” background_enable_color=”off” custom_margin=”0px||||false|false” custom_padding=”0px|0px|0px|0px|false|false”]
Cobertura do primeiro dia
[/et_pb_text][et_pb_number_counter title=”Pessoas pessoas alcançadas nas redes” number=”10.000.000″ percent_sign=”off” _builder_version=”3.29.3″ title_text_color=”#000000″ number_font=”Nunito Sans|900|||||||” number_text_color=”#4c365a” background_color=”#ffffff” custom_padding=”30px||30px||false|false” number_font_size_tablet=”” number_font_size_phone=”48px” number_font_size_last_edited=”on|desktop”][/et_pb_number_counter][et_pb_gallery gallery_ids=”3020,3021,3022,3023,3024″ fullwidth=”on” _builder_version=”4.4.3″ background_layout=”dark” hover_enabled=”0″][/et_pb_gallery][/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_gallery gallery_ids=”3016,3017,3018,3019″ fullwidth=”on” _builder_version=”4.4.3″ hover_enabled=”0″][/et_pb_gallery][et_pb_video src=”https://www.youtube.com/watch?v=oLZjP1jn3V4″ thumbnail_overlay_color=”rgba(0,0,0,0.6)” _builder_version=”3.29.3″ custom_margin=”||10px|||”][/et_pb_video][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.29.3″][et_pb_row use_custom_gutter=”on” gutter_width=”2″ _builder_version=”3.29.3″ width=”1180px” width_tablet=”” width_phone=”90%” width_last_edited=”on|desktop” module_alignment=”center” saved_tabs=”all”][et_pb_column type=”4_4″ _builder_version=”3.29.3″][et_pb_text _builder_version=”3.29.3″ header_font=”Nunito Sans|800|||||||” header_letter_spacing=”-1px”]
Cases relacionados
[/et_pb_text][et_pb_blog fullwidth=”off” posts_number=”3″ include_categories=”12,5″ meta_date=”d/m/Y” use_manual_excerpt=”off” excerpt_length=”0″ show_author=”off” show_date=”off” show_categories=”off” show_excerpt=”off” show_pagination=”off” _builder_version=”4.4.3″ width_tablet=”” width_phone=”90%” width_last_edited=”on|phone” max_width=”90%” module_alignment=”center” hover_enabled=”0″][/et_pb_blog][dica_divi_carousel advanced_effect=”1″ _builder_version=”3.29.3″][/dica_divi_carousel][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ module_id=”contato” _builder_version=”3.29.3″ background_color=”#000000″ background_image=”https://oficina.ci/wp-content/uploads/2019/10/contato-2.jpg” parallax=”on” min_height=”333px” custom_margin=”||-56px||false|false” custom_padding=”28px||1px||false|false” saved_tabs=”all”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ custom_padding_last_edited=”on|phone” _builder_version=”3.29.3″ width=”1180px” width_tablet=”90%” width_phone=”90%” width_last_edited=”on|phone” max_width=”90%” custom_padding=”60px||64px|||” custom_padding_tablet=”40px||||false|false” custom_padding_phone=””][et_pb_column type=”1_2″ _builder_version=”3.29.3″][et_pb_text _builder_version=”3.29.3″ text_font=”Nunito Sans|700|||||||” text_text_color=”#ffffff” text_line_height=”1.8em” header_font=”Nunito Sans|900|||||||” header_text_color=”#ffffff” header_font_size=”36px” header_line_height=”1.2em”]
Vamos melhorar a comunicação de sua instituição juntos.
Escolha como prefere falar com a gente.
[/et_pb_text][et_pb_text _builder_version=”3.29.3″ text_text_color=”#ffffff” header_font=”Nunito Sans|900|||||||” header_text_color=”#ffffff” header_font_size=”36px” min_height=”26px”]
+55 61 3049-9550
[/et_pb_text][et_pb_text _builder_version=”3.29.3″ text_text_color=”#ffffff” header_font=”Nunito Sans|900|||||||” header_text_color=”#ffffff” header_font_size=”36px” min_height=”26px” custom_padding=”||0px|||”]
+55 61 99205-8798
[/et_pb_text][et_pb_social_media_follow _builder_version=”3.29.3″ custom_padding=”20px||20px||false|false”][et_pb_social_media_follow_network social_network=”facebook” url=”https://www.facebook.com/InPressOficina/” icon_color=”#000000″ _builder_version=”3.29.3″ background_color=”#ffffff” background_enable_color=”on” follow_button=”off” url_new_window=”on”]facebook[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”instagram” url=”https://www.instagram.com/inpressoficina/” icon_color=”#000000″ _builder_version=”3.29.3″ background_color=”#ffffff” background_enable_color=”on” follow_button=”off” url_new_window=”on”]instagram[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https://www.linkedin.com/company/in-press-oficina/” icon_color=”#000000″ _builder_version=”3.29.3″ background_color=”#ffffff” background_enable_color=”on” follow_button=”off” url_new_window=”on”]linkedin[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”youtube” url=”https://www.youtube.com/channel/UCSt8rn6CcsLU-aEHPubfFjA” icon_color=”#000000″ _builder_version=”3.29.3″ background_color=”#ffffff” background_enable_color=”on” follow_button=”off” url_new_window=”on”]youtube[/et_pb_social_media_follow_network][/et_pb_social_media_follow][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.29.3″][et_pb_contact_form captcha=”off” email=”contato@inpressoficina.com.br” _builder_version=”3.29.3″ custom_button=”on” button_text_size=”16px” button_text_color=”#000000″ button_bg_color=”#FFFFFF” button_border_width=”4px” button_border_color=”#FFFFFF” button_border_radius=”0px” button_font=”Nunito Sans|700|||||||”][et_pb_contact_field field_id=”Name” field_title=”Nome” _builder_version=”3.16″ button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][/et_pb_contact_field][et_pb_contact_field field_id=”Email” field_title=”E-mail” field_type=”email” _builder_version=”3.16″ button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][/et_pb_contact_field][et_pb_contact_field field_id=”Telefone” field_title=”Telefone com DDD” _builder_version=”3.29.3″ button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][/et_pb_contact_field][et_pb_contact_field field_id=”Instituição” field_title=”Seu cargo e instituição” _builder_version=”3.29.3″ button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][/et_pb_contact_field][et_pb_contact_field field_id=”Message” field_title=”Mensagem” field_type=”text” fullwidth_field=”on” _builder_version=”3.29.3″ button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][/et_pb_contact_field][et_pb_contact_field field_id=”Preferencia_de_contato” field_title=”Prefiro ser contactado por:” field_type=”radio” radio_options=”%91{%22value%22:%22WhatsApp%22,%22checked%22:0,%22dragID%22:-1},{%22value%22:%22Ligação telefônica%22,%22checked%22:0,%22dragID%22:0},{%22dragID%22:1,%22value%22:%22E-mail%22,%22checked%22:0}%93″ fullwidth_field=”on” _builder_version=”3.29.3″ form_field_background_color=”rgba(255,255,255,0.3)” form_field_text_color=”#ffffff” form_field_focus_background_color=”#ffffff” form_field_font=”Nunito Sans||||||||” custom_css_main_element=”color: #ffffff;” border_width_all=”2px” border_color_all=”#ffffff”][/et_pb_contact_field][/et_pb_contact_form][/et_pb_column][/et_pb_row][/et_pb_section]